The above video is one of my favorite presentations I’ve given in 2009, an opening keynote at the last San Francisco WordCamp, titled “How to Blog without Killing Yourself”. More than 700 people from 32 countries were in attendance, which made for a wonderful experience.
The original title was “Scalable Blogging Behaviors: How to Grow from 1 to 1,000,000 Readers” and the content did not change.
In the above presentation, including detailed screenshots, I cover…
- Why I blog
- How I blog and select best practices
- Frequency and tools — best times and days to post
- Blogging myths and how to harness data for better results
- Testing design and surprising findings that can be copied
- How I address comments and community building
- How I write and research for good social media response
- 20 minutes of audience Q&A on Twitter, branding, outsourcing, and much more
I hope you enjoy it as much as I enjoyed giving it.