This is perhaps the most obvious tip, but if you want to harness creativity as a writer, you have to read. And I don’t just mean one or two news stories a day. Reading has to be a priority.
If you’re a blogger, you’re probably already subscribed to other blogs and consume their content constantly. Keep doing that. If you’re a journalist or marketer, read news stories and press releases. Read advertisements. Read the packaging on a bag of chips. I know it sounds crazy, but there’s something to take away from the way a company describes even a simple product. And over time, you’ll find your writing and creativity improving.
Personally, I read books like it’s a second job. My obsession started when I was about 12, and my dad gave me an old copy of Pet Semetary by Stephen King. I didn’t even know how to describe how that book made me feel. I was completely immersed in an intense, vivid universe that I didn’t know I could travel to just by reading. I was hooked. Since then I’ve consumed thousands of books that have changed my life. I still love Stephen King. I love Jane Austen, Charles Dickens, Hemingway, Alice Munroe, Albert Camus, Sally Rooney, the list goes on. And do you know what reading makes me want to do? It makes me want to tap into my creativity. When I read a good book, I am immediately inspired to create something of my own.
If reading isn’t part of your daily routine, it’s time to pick up a book.