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Every writer has to start somewhere, but in an industry that\u2019s always looking for 3 to 5 years of related experience, how do you present yourself as a credible writer when you\u2019re just starting out?<\/p>\n
New writers are often overlooked in the hiring process. Companies don\u2019t want to take a risk on a newbie. Are you unknowingly dropping subtle hints that reveal you\u2019re an inexperienced writer?<\/p>\n
Let\u2019s look at seven ways you can establish yourself as a credible writer<\/a>, whether you\u2019re looking for a full-time W2 position or freelance work.<\/p>\n Here\u2019s how it\u2019s done.<\/p>\n<\/div><\/div><\/div><\/div><\/div> Knowing the ins and outs of professional writing can be intimidating because of the vast array of terminology writers use. To add to that, different types of writing come with their own variations of terminology. Not knowing the difference between your meta title and H1 tag will set off alarms for the person interviewing you.<\/p>\n Conduct a Google search for copywriting terms you need to get familiar with for the type of writing you\u2019re specializing in. Take notes and test yourself to make sure you know what they mean.<\/p>\n Using copywriting terminology accurately in client meetings and emails gives the impression that you\u2019re a credible writer rather than a newbie.<\/p>\n<\/div><\/div><\/div><\/div><\/div> If you\u2019re a new writer, you should never reveal how green you are. Never divulge more information than is necessary. If you\u2019re asked a question, answer it in a way that portrays you as a credible writer who knows what they are doing. Be confident in your answers. For example, saying \u201cI\u2019ve recently focused on writing press releases<\/em>\u201d sounds much more experienced than saying, \u201cI\u2019ve just started writing press releases<\/em>.\u201d<\/p>\n That isn\u2019t to suggest you should lie if asked directly about your level of experience. Be honest yet confident. Just shift the conversation away from you and make it about them. What do they need help with and how can you help them achieve it? What makes you a good fit for their company? Employers don\u2019t need a selfish employee, they need an employee who can provide solutions to their challenges.<\/p>\n It can feel uncomfortable saying you\u2019re a writer when you\u2019ve not really built up your portfolio yet. However, to attract clients or land a new job, you need to present yourself as a credible writer, be it in person, through email, or on social media. Now is not the time for modesty. You are not a “new writer” or a “beginner writer.” Don\u2019t refer to this as your side hustle or hobby. Show potential employers you know your shit and own your space.<\/p>\n<\/div><\/div><\/div><\/div><\/div> Learn as much as you can about your niche. In the military, if they assigned us a mission or admin task for the next morning and we knew nothing about it, then we would ensure that by 8am the next day we were experts on that subject matter.<\/p>\n While you might expand what you offer in the future, start with one specific area of writing. Being as specialized as possible will make you much more attractive to potential clients and employers.<\/p>\n Read everything you can about your chosen field. Keep up to date with the news and latest thinking by following hashtags and groups on social media. Follow other people who write in your niche and become an expert worth hiring.<\/p>\n<\/div><\/div><\/div><\/div><\/div> A common reason new writers struggle is because they have no evidence to show that they are a credible writer. Clients and Employers don\u2019t want to take risks and a lack of published work shouts out that you\u2019re new to the industry. You need relevant content that you can show potential employers on demand. You need to brand yourself as an expert<\/a> in your niche.<\/p>\n The easiest way to accomplish this is to set up your own website. That website provides you with a consolidated pool of content you\u2019ve created and written. Samples of this content could be your social media posts, links to guest posts you\u2019ve written for blog sites, and content you\u2019ve written specifically for your website.<\/p>\n When you reach out for job opportunities, add a link to your website for them to see all your content in one place. Every piece of writing must be as high quality as possible.<\/p>\n<\/div><\/div><\/div><\/div><\/div>Master Copywriting Terminology For Your Type Of Writing<\/h2><\/div>
What To Say and NOT To Say<\/h2><\/div>
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<\/p>\nDecide What Writing Niche You\u2019re Going To Dominate<\/h2><\/div>
Build a Writing Portfolio That Brands You As An Expert<\/h2><\/div>
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